Which method do you prefer when it comes to creating an explainer video for your business?
Are you more comfortable reading a lengthy technical blog piece or seeing a video?
The majority of us would choose the latter. And we have numbers to prove it.
59 percent of executives say that they prefer video when choosing between text and video on the same subject.
That is not all. Around 64% percent of customers purchase as a result of seeing brand videos!
With the decrease in the duration of the audience’s attention span, brands have to explain and demonstrate what their products are all about as efficiently as possible.
That’s where an explainer video comes into action, wearing shining armor on a white horse to the rescue.
What is an Explainer Video?
If you’re new in this industry, you must undoubtedly be wondering what an explanation video is.
Explainer videos, in a nutshell, describe how a brand’s product or service works. They’re often brief, entertaining to watch, and simplify complicated concepts for the average customer.
Therefore, whether you’re attempting to explain how your product works, raise brand recognition, or just welcome new prospective customers to your website, an explainer video does all of these tasks in a fun and highly successful manner.
A great example is “Bravo Tip or Pay the Cashless Way” by Famigo. On-point, super fun, and an excellent way to explain what Bravo Pay is all about.
Best Explainer Video Software You Must Try Out
If you’re planning to jump on the bandwagon, but you don’t have enough budget to make an engaging explainer video, don’t get disappointed.
For businesses that don’t have enough budget, they can utilize explainer video software. Even the best explainer video companies make use of explainer software to streamline the whole production process.
They’re super easy to use, inexpensive, and allow you to create a professional-looking and winsome video in a flash.
Before you start your hunt, you must be familiar with the fact that there are two main types of explainer video software.
2D Animation based
If you want to produce short explainer videos with 2D animations, Vyond is one of the finest tools to use. While these sorts of videos are straightforward to make, they are ideal for creating a quick product education or onboarding video.
Stock media and motion graphics based
If you wish to make explainer videos that better present your company’s mission, objectives, and projects, platforms like Explee are your suitable options.
Now when you know the difference between the two, without wasting any more time, let’s get to the crux of the blog.
Here’s a list of the best explainer video software:
- Raw Shorts
So let’s begin.
Animaker is a simple-to-use, DIY animation software. With thousands of templates to pick from, Animaker offers a wide variety of possibilities!
Additionally, it is a reputable name. Several well-known corporations — Siemens, Nokia, and Amazon, to name a few – have used Animaker to create some of their most successful marketing campaigns.
Animaker, which has over 7 million members, has established its name during the last six years.
Additionally, the animation tool provides users with f 120 animation models and 5 video styles to choose from, which is like a dream come true.
For those who’re looking for a one-stop-shop explainer video tool, Explee is your man.
With over 6000 photos in their database, a slew of animated effects, whiteboard animation transitions, an animated audio editor, and a text to speech system (if you can’t afford professional voice over artists, no problem! ),
Explee makes it simple to produce a variety of different types of films. Its typical monthly fee is around $7, an incredible offer if you’re a bootstrapped entrepreneur.
The most attractive feature is cloud-based, which is ideal if you work across several devices during the day.
Whiteboard videos are all the rage right now in the online world. And why should they not be? They’re an incredible technique to convey complicated concepts in a straightforward, layman-friendly manner. Additionally, they are pleasing to the eye.
If you’ve considered making whiteboard animation movies to promote your product or service, Doodly is the platform for you. It’s a simple drag-and-drop movie maker for doodles. With a slew of online instructions, even someone with no design experience can quickly produce an amusing whiteboard explanation video!
Its standard monthly fee is $39, making it an excellent alternative for those on a budget!
4. Raw Shorts
Raw shorts is a cloud-based animation tool that makes creating animation films incredibly simple. It comes with a slew of video templates that you can drag and drop to create professional-looking videos quickly.
If you’re seeking to make movies for internal communications, social media, or short and easy product/service explanation videos, this AI-driven animation tool is for you. And the most significant thing is that it offers an entirely free beginning package!
Vyond’s extensive library of character animations and designs enables you to create beautiful animation videos simply. It allows you to alter characters, backdrops, and other objects.
You can use this tool to make your character do (nearly) anything and everything, and the ultimate product is so polished that it appears as though you spent days working on it.
If you want to produce incredible animated explainer videos for your company, Vyond is a must-try. The annual plans start at $299!
Toonly is a fantastic desktop tool for busy company owners wishing to make stunning films. It’s especially effective when attempting to demystify a complex product or service for your audience through an informative video.
The finest feature of Toonly is its simplicity of usage. Its intuitive UI is ideal for novices. And, like Doodly, the basic package is only $39 per month.
Marketers who utilize video increase revenue at a 49 percent higher rate than those who don’t.
Therefore, if you haven’t jumped on the video marketing bandwagon yet, you’re missing out on significant revenue.
Plus, make sure to list down what you’re looking for before you start hunting.
Choose the proper software to assist you in creating excellent explainer videos, and you will immediately begin seeing a positive return on investment in terms of brand exposure, leads, and consumers!