How to open an advertising agency in Dubai?
Advertising is one of the purposes through which a product or service can reach its target audience. In this modern era, businesses require efficient and innovative advertising campaigns to attract potential customers. As a result, advertising agencies start to drudge in designing and scheming these campaigns. They are also virtually involved in marketing a product through online and offline platforms. However, it does require a lot of aptitude and creativity to grab a customer’s interest. Hence, starting an advertising agency in Dubai is certainly a profitable idea because of its favorable strategies and tax-free policies. Also, it’s important to note that you can start your business in Dubai mainland or a free zone. Both jurisdictions propose different offers that can aid your business. Also, it has a great demand due to its upgrade in every initiative.
If you are a start-up entrepreneur with knowledge in marketing, here is what you must learn about opening an advertising business in Dubai. First, let’s go through the benefits that you get from starting your agency here.
What are the benefits of setting up an Advertising agency in Dubai?
Currently, there are more than thousands of advertising agencies situated in Dubai. They are altogether making billions of incomes by the end of each year. Thus, it’s not that difficult to understand why Dubai is regarded as an ideal spot to commence your advertising agency. It is pretty easy to start here and will help you make a nice income. The advertising sector here is very developed and the agencies running in this industry get different benefits and privileges to work efficiently.
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The most helpful offer you can get from setting up your agency here is that you can enjoy the taxation benefits. The next boon is that there isn’t a requirement of minimum capital for starting your business in Dubai. This makes it double easy for any business setup. In addition, here you can set up your business anywhere as per your wish. This can help in amplifying your presence across the nation. With starting your business here you’ll be getting more credibility and prestige.
What are the mediums offered by KHDA for promoting advertisements?
Under the KHDA, the advertising agencies propose the following mediums to the consumers for promoting advertisements:
- Email Campaigns
- Billboards
- Multimedia Advertisements
- Print Advertisements
- Radio and Television Advertisements
- Social media services
- Indoor and outdoor ads
What are the requirements by KHDA for Advertising Agency in Dubai?
For starting your own advertising agency in Dubai, you must strictly follow the advertising standards allocated by the KHDA that are disclosed in the UAE official gazette. This compels all advertising companies to document their advertisements with the Regulation and Compliance Commission. Following are the requirements inflicted by the KHDA in Dubai:
- Only disseminate accurate information
- It has to be a non-offensive communication
- It must carry an equitable functional setting
- Have to respect the privacy of people
- It should respect the religious beliefs
- It must fall under the title of the parent company
What are the required approvals for getting an advertising license in Dubai?
First, you have to get a permit from the Dubai Municipality for setting up your advertising agency. Following that, you should obtain approval from the road and transport authority for placing your advertisements on the pavements or in the viewpoint of public roads. Also, you have to gain approval from the National Media Council (NMC) and the Department of Economic Development for obtaining your license. You have to keep in mind that the approval fee may cost you around between AED 5000 to AED 10000. It might take a week to receive approval from NMC.
How to start an Advertising Agency in Dubai?
Getting an advertising license in Dubai encompasses a long-polished procedure. First, you have to submit a completed application form along with relevant documents before the Department of Economic Development to obtain initial approval. Following that you should apply for registering your trade name and obtain the trade name certification. After receiving your initial approval and trade name certification, next, you have to lease office space for your agency. However, it should also match the minimum office requirements. Finally, you have to sign the Memorandum. This episode takes place in the court with your allies.
After completing all the procedures and payment with the Department of Economic Development, you will receive the license for your advertising agency.
Conclusion
In this modern world, every business requires advertising or marketing campaigns to gain their potential customers. As a result, in Dubai, the demand for advertising agencies is currently much higher than before. Regardless of the competition, clients are always inclined to pay in congruence to the service you offer. Because it is on these advertising agencies that other companies rely upon to market their business to their potential customers. In short, starting an advertising agency is a brilliant idea which can bring you huge success. If you need any help with the Dubai business registration and licensing, reach out to a business formation expert today itself.
