Top 10 Magento eCommerce Platform Features
One of the top e-commerce systems on the market is Magento. It came out in 2008. Its market share in e-commerce, which is growing every day, is at 30%. The business just released Magento 2, its most recent update. It has improved features and capabilities that should make it far superior to the previous version. Both the developers and the business owners will find this to be an even better experience. E-commerce, also known as electronic commerce, is a dynamic phenomenon. The Magento eCommerce platform is used by more than 86,000 live websites in the United States alone. When it comes to websites using a platform, it ranks in second place only behind Woo Commerce.
More significantly, nearly 60% of online shoppers utilize their mobile devices to place their orders. As a result, you as the owner of an online business cannot discount Magento’s ability to power Ecommerce Web Development Services that will have you salivating over the strength of the Magento ecosystem.
Developers all around the world are converting to Magento for a variety of reasons. However, the following 10 essential characteristics are covered:
1. Free Software Platform
Fully accessible platform Magento is. Modification of the source codes is simple. Everybody has access to it on a global scale. The primary characteristic is its adaptable structure, which enables developers to simply change it to meet their needs. The enterprise edition and the community edition are the two main versions that are currently offered. Both are conveniently offered. However, although the enterprise edition is paid for, the community edition is free.
2. Themes & templates made to order
A number of pre-made themes and readily available templates are one of Magento’s beneficial features. With the help of its most recent version, Magento 2, developers can easily customize a range of themes. Because basic views are included in the structural module and there is no base theme in the design, it is conceivable. Furthermore, because it is more effective and time-saving, we can state that it is one of the most practical platforms for developers and business owners.
3. Catalog Administration
The product catalogs are the users’ main source of information for any online store. These catalogs list the products available as well as any pertinent details. The merchants have a selection of basic, virtual, adjustable, and downloadable products on the Magento eCommerce platform. This platform makes it simple to import and export goods. Additionally, it lists the applicable tax rates according to each locality. Additionally, with the aid of Ecommerce Web Development Services, the Magento eCommerce platform offers a complete inventory management solution.
4. Analytics and Reports
Numerous analytical reports are included with Magento by default. Additionally, it has a connection to Google Analytics, which raises its legitimacy. Both developers and businesses find this capability to be a very useful tool. This function aids in better task organization to boost productivity. This system carries out several responsibilities, including informing the seller of the total sales and maintaining records of the invoices. It assists in keeping an eye on supply availability, allowing the seller to quickly manage the needed stocks. Additionally, it produces information based on consumer behavior, such as the abandonment of shopping carts and consumer-used tags.
5. Several Stores
Another important advantage is that it lets customers manage several websites using a single back-end infrastructure. The admin and authorized staff can access a single dashboard that is provided. It facilitates centralizing management of everything.
6. Integrations with 3rd Parties
Other tools and add-ons are necessary to make your e-Store distinctive. This includes payment options, delivery, and tracking services that will support the physical and digital operations of your firm. The stores need numerous third-party integrations for this purpose. Such crucial third-party interfaces can be easily and smoothly integrated via Magento.
7. Services for Advice
Magento Development Services gives users access to exclusive consulting groups, which contain a number of skilled experts. These experts want to help you better grasp the platform by giving you advice. These organizations also offer business owners and developers crucial training.
8. Scalability
Today, businesses are growing quickly, thus it is crucial to foster an environment that will allow small enterprises to flourish. Magento enables you to alter your online store at any time to account for this. As the number of products rises and information needs to be updated, this will assist your firm to expand. New functionality and customization possibilities in Magento 2 are completely responsible for this. Because of this, Magento will enable the websites to support enormous catalogs and guarantee continued growth.
9. SEO Friendly
According to the most recent standards, Magento offers an environment that is completely SEO friendly. Magento-powered websites frequently rank at the top of search results. Within the Magento eCommerce platform, changing URLs, Meta Tags, and Keywords are simple. Additionally, as long as the google site maps are being generated, bots can easily navigate the webpages. Therefore, you won’t have to worry too much about implementing the most recent SEO techniques if you use Magento.
10. Cellular Friendly
The platform uses HTML5 technology, which offers a user interface that is suitable for mobile devices—essential for mobile commerce. Additionally, it offers an effortless cross-browser experience. With Google AMP, the websites load more quickly and the images look nice on all mobile devices. Additionally, Magento aids in enhancing image quality for mobile display. It offers a wonderful user experience all around.
There are Ecommerce Web Development Services on the market that will work with you to build your initial e-commerce website using the Magento eCommerce platform. To choose the best tools and e-commerce platform for your business, you must, however, be familiar with every aspect of this platform.
Let’s quickly go over a query we frequently encounter from clients while discussing Magento: What distinguishes Magento 2 Commerce from Magento 2 Open Source?
Two versions of Magento 2
It seems sense that business owners would want to fully comprehend the investment made in Magento’s premier offering. Some people might not be aware that there are two versions of Magento 2: Open Source and Commerce, and being aware of their distinctions could have a significant effect on your company.
The free version of the Magento eCommerce platform is known as Magento Open Source (formerly known as Magento Community).
However, all of the functionality offered in Open Source as well as extra potent features are included in Magento Commerce, the platform’s premium edition.
Magento Product Features Comparison
Magento does offer materials to assist consumers in comparing Open Source with Commerce, such as a comprehensive PDF summarizing all of Magento Commerce’s features.
However, these files relate to features in a more ambiguous manner, which may be difficult if you’re attempting to decide which product to buy, whether you’re planning to migrate from another platform or start from scratch with Magento 2.
To sum it all up
We have now reached the end of this topic. Every requirement for an active, profitable, and long-lasting is met by Magento, from community to exceptional service, multitasking to flexibility.
When it comes to cutting-edge eCommerce systems, Magento receives a lot of attention from Magento Development Services and retailers. Because of its versatility, which allows them to pretty much do anything in accordance with the needs of the client, developers adore it. Because Magento offers so many features and functionality right out of the box, retailers adore it.