Website Design Colors That Turn Off Your Customers
Using too many Website Design colors or the wrong combination of colors can isolate or shut down customers completely. In any form of non-verbal communication, color is the fastest way to communicate a message and meaning. Many studies have been done on the psychology of color and the unconscious emotions that build up.
Studies have shown that color can help improve memory, comprehension, and comprehension by 75%. In fact, color accelerates reading ability by 20% by keeping students focused and improving retention.
Read Also: Important Factors To Consider Website Design!
Choose Colors Carefully.
Retailers spend time and money oodles deciding on colors that will best market their product: colors that will guarantee the highest return on investment. You may want to hire a professional web designer to help you. Make sure the web designer you hire is not just a programmer, but also a graphic designer and/or marketer. After all, the reason why 99% of all website designs fail is that they are built by a professional, rather than a marketing expert.
So, What Are The Best Colors For Your Website?
That’s hard to say. Also, you may want to hire an expert to help you. However, the following tips will help you understand the basic meaning behind color so that you can make the right choices. Remember that depending on the amount or intensity, one color can give very different emotions.
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Red
Encouraging. It’s fun. It is empowering. It’s fun. When your eye sees redness, a chemical reaction in your body causes your blood pressure, heart rate, and adrenaline levels to rise. The red fire engine is much more powerful than traditional burgundy.
Pink
Happy. Romance. He has a spirit. Youth. It is best used with inexpensive and fashionable products. Bright pinks are common in the cosmetics industry. Bubble gum pink can be considered immature, but fuchsia or magenta is considered more complex.
Orange
Friendly. Amazing. It is empowering. It invites. Of all the colors, orange is the hottest. Similar to the dramatic effect of red, orange is often associated with bright sunsets or autumn leaves. The orange contains a red drama with a yellow hue. Neon orange is usually loaded and is the less popular color, but the brightest orange works best in purchasing graphics and specials.
Yellow
Warm. it is sunny. Happy. It’s bright. Yellow equals enlightenment and thinking. This color is especially effective in the food service industry because of its association with bananas, custards, and lemons. Pale yellow is an excellent choice for shopping (items in the cash register or reception area) because the eye sees a very bright yellow before it sees any other color.
Brown
Rich. Refuge. Long-lasting. Reasonable. Brown is the tone of the earth and is associated with the qualities of growing the earth and stabilizing it. Normally, brown evokes a positive response, but the wrong shade can lead to dirty-related customers, which can be detrimental to a product in the fashion industry, for example. Brown works well with food products as customers also associate it with beer, coffee, and chocolate.
Blue
Cool. Trust. Serene. It fits. Similar to the color of the earth brown, and blue is related to the sky and water, both of which are consistently faithful to our lives. Blue is the right color for websites, especially commerce websites. Many banks and financial institutions use blue in their marketing because it makes customers feel more confident. Blue can also create a cold, distant, business feeling, as opposed to building a personal relationship with the customer.
Color can help you to design user friendly
Green – Refreshing. Healing. New. It’s cool. Green offers many different options for all the colors of the rainbow. Green works best in personal hygiene or beauty products because of its cool and flattering tones. Many people associate green with nature; they think of leaves or grass. Mint green appears fresh while light greens are associated with grass. Emerald greens are beautiful and deep greens are associated with money and fame. Green is also well integrated with many other colors and can serve as a neutral.
Purple – Elegant. Lust. Regal. Mysterious. Purple is seen as physical and spiritual as it combines the red sex and the calm blue. It is best used with creative products, new products, or high-quality products. Deep purple is associated with regal complexity and lavender has a subtle nostalgic appeal.
Neutrality – Classic. Quality. Natural. It has no time. Neutral tones of beige, gray, and taupe mimic the psychological message of honesty and timelessness. They are considered safe and non-abrasive and will not be outdated as they remain in style.
White – Pure. Outstanding. It is clean. It’s easy. While white can mean pure beauty, it can also be considered normal and strong, unless you have stylish photos of white compliments.
Dark Powers – Old-fashioned. Mysterious. It is powerful. Darkness is strongly associated with night. Black looks strong, amazing, beautiful, and expensive. In food packages, the customer will actually pay more for a delicious photo. Although black is associated with mourning, its good association far outweighs its badness. Warning: Too much black can kill too much.