Embed Instagram Feed On The Website: Try 2 Different Methods
Instagram is known for the possibilities it offers to users and brands. What started as a mere photo-sharing app has now evolved to become a major marketplace on the Internet.
Today, if you want to achieve success as an online brand, having an Instagram presence is more than crucial.
Marketers keep exploring Instagram to learn new ideas and discover new opportunities that this dynamic platform offers, and one such opportunity is embedding the Instagram feed on the website in the form of Instagram.
Wondering how that works? Keep reading to find out.
What Is An Instagram Widget?
Instagram Widget is a tool that enables users to collect their preferred Instagram feed and curate it to embed on the website. There are many Instagram widget tools available in the market.
They offer customization options like themes, templates, layout, fonts, colors, and more to create beautiful widgets. Further, many tools also offer moderation features to filter out irrelevant content and only present premium quality content to the website visitors.
Instagram offers its embedding option. The only drawback is that you can only add one post at a time, whereas many Instagram Widget tools allow users to add an entire Instagram gallery on the website.
How To Embed Instagram Feed On Website?
Method 1: Instagram’s Embedding Method
Instagram has its own embedding option but the only drawback is that you only get to add one post at a time and here are the steps:
- Open the post you wish to add to your website in the browser;
- Click on the three vertical dots on the top right corner of the post;
- Choose the embed the post option and you will be able to generate the embed code;
- Now, you can paste this code on the backend of your website where you want it to appear;
That’s it!
Method 2: Using An Instagram Widget Tool
Taggbox Widget offers an Instagram Widget tool that allows users to seamlessly integrate their preferred Instagram feed to their website in a few easy steps. Taggbox Widget supports multiple CMS websites and has a code-free embedding option that only requires an embed code.
Here are the steps you can follow:
- Signup or Login to your Taggbox Widget account;
- Click on the add social feeds option on the dashboard & choose Instagram as your source;
- As a pop-up appears, choose the feed type like a hashtag, handle, mentions, etc. & once you click on the add feed button all your Instagram feed will appear on the dashboard;
- Here you can moderate and customize your Instagram feed widget;
- Once done, you can click on publish and you will get the options of website CMS;
- Choose your website, generate the embed code, and copy & paste it on the backend of your website where you want the Instagram widget to appear;
Viola! That’s all it takes. Now you don’t have to worry anymore as the Taggbox Instagram widget is auto-synced which means that it will update the content each time there is a new post.
Benefits Of Embedding Instagram Feed On Website
Improve Engagement Rate
When you embed Instagram feed to your website, you offer something unique to your website visitors. While Instagram is in itself an engaging platform when you bring its content to your website, your website visitors enjoy engaging with it.
If they like the content, they would visit your Instagram, follow you to keep getting the updates and share the content with their friends and followers. It will help you to improve your social media presence to a great extent.
Enhance Website Vibrancy
Instagram’s content is known for the vibrancy it offers. Bring that vibrancy to your website and offer your website visitors something unique, and that will help your website stand out among the competitors.
When your website visitors will come across the Instagram widget, it will capture their attention, and they would want to stay longer on your website, which would reduce your website bounce rate to a great extent. Not just that, it will increase your website dwell time. The website visitors will keep visiting back to engage with the Instagram content on your website.
Highlight Branded Campaign
Many brands organize campaigns on social media to create brand awareness and improve their social media presence. What if we tell you there is a way to take it beyond social media and introduce your brand campaigns to your digital audience.
Bring your brand campaigns to your website with the Instagram widget to expand the reach of your campaign. For example, if yours is a hashtag campaign, then you want to increase its reach. Adding it to your website will instill social proof in your website visitors, and they would want to participate.
Build Trust With UGC
User-generated content is the most authentic and reliable form of content. When you embed Instagram feed to your website that has user-generated content in it, it brings transparency along with it. User-generated content helps to build trust among your website visitors.
When your potential customers go around to try something new, the user-generated content will help your website stand out, and your potential customers would choose you over your competitors because of the credibility you offer.
Let’s Call It A Wrap!
Adding an Instagram feed on a website brings in endless benefits, and we just shared some of the most amazing ones with you.
Reaching the end of this blog, we hope that you have a better understanding of the Instagram widget. Also, how it can be the ultimate integration on your website.
So it’s time to stop thinking, start doing and collect all those amazing Instagram posts you have been wanting to share with your website audience.
